Unlock Deep Audience Understanding
Leverage AI to transform your understanding of digital consumers. Rascasse, our flagship data analytics tool, provides deep insights into your audience, empowering you to make confident, data-driven decisions. By uncovering audience behaviors and interests across multiple platforms, Rascasse helps you refine strategies, enhance engagement, and achieve measurable growth.
Everything begins by understanding your digital audience
Understand your audience more precisely
With Rascasse, you can now better understand the composition of your audiences and create new ones according to your needs and/or results.
Understand the emotional and psychological factors of your audiences
Discover the psychological characteristics and personality traits of your audience to optimize your communication strategy.
Follow the evolution of your digital audience over time
Anticipate the growth of your market share by monitoring the evolution of your search share and identify the traits to be favored over time or between different market segments.
Get your data stored, processed & analysed
Centralize all your data in one platform
Our online platform Rascasse is transforming your vision of digital marketing. More than asking usual questions, we make your digital resonance talk for you. By understanding your digital audience, you will be able to optimize your marketing & communication strategy easier, faster and better.
Places
Express the behaviors of digital audiences in a geographic repository from zip code to worldwide.
Directory
A directory of over 40,000 cross-referenced brands connected to over 300,000 everyday topics and 100,000 touchpoint data. Analyze the behavior of millions of digital profiles worldwide by audience segment.
Analytics (Premium)
Identify and better understand your competitors. Compare the main differences and affinities with your competitors. Locate them and make an in-depth benchmark of your market. Directory & places is included.
Everything begins by understanding your digital audience
Get your data stored, processed & analysed
Why choosing
Rascasse platform uses AI to analyze off-site behavior, providing brands with detailed insights into audience actions across digital channels like websites, but also social media, videos and podcasts. Unlike traditional platforms, it offers precise targeting by analyzing behavior down to specific regions or postal codes. This enables more accurate audience understanding and improves campaign performance with actionable insights. The easy-to-use interface and deep analysis simplify the process of market research for marketers while enhancing targeting accuracy.
Get your data stored, processed & analysed
Why choosing
Rascasse platform uses AI to analyze off-site behavior, providing brands with detailed insights into audience actions across digital channels like websites, but also social media, videos and podcasts. Unlike traditional platforms, it offers precise targeting by analyzing behavior down to specific regions or postal codes. This enables more accurate audience understanding and improves campaign performance with actionable insights. The easy-to-use interface and deep analysis simplify the process of market research for marketers while enhancing targeting accuracy.